P2P Portfolio Service Set To Spark Migration From Cash ISAs


Hello. The new year is in, and we welcome 2019 with renewed emphasis on Money&Co.'s just-launched Portfolio Innovative Finance Individual Savings Account, which is managed by Bramdean Asset Management (an FCA-regulated fund management business).This service has already attracted significant volumes of business (in the final quarter of 2018) – and the prospects look excellent, as savers and investors wake up to the advantages of its offering.Consider, if you will, the alternatives on offer – the figures below are from HMRC's published data for the tax year to April 2108.

  • 10.8 million adults subscribed for ISAs in 2017/18 against 11.1 million in 2016/17 and 12.7 million in 2015/16. The number of Cash ISAs sold declined by 697,000, but 246,000 more Stocks & Shares ISAs were sold. Despite the decline in the number of Cash ISAs sold during 2017/18, 72 per cent of subscriptions were made to Cash ISAs. This figure was 77 per cent in 2016/17.
  • A total of £69 billion was subscribed to ISA accounts in 2017/18, a rise of £7 billion on the previous year.
  • The average UK subscription to an ISA was £6,409, an increase of 15 per cent (Money&Co. ISA account averages are much, much higher).
  • As at 5 April 2018, the value of all adult ISAs was £608 billion, a rise of 4 per cent on 2016/17. Cash ISAs represented 44 per cent of the total, a fall of 2 per cent on the previous year.
  • 22.1 million adults in the UK have an ISA. Lower income groups showed a preference for Cash ISAs.
  • 22 per cent of all subscribers invested the maximum in 2017/18 (£20,000). 62 per cent of those with an income over £150,000 invested the maximum.

And so back to the Money&Co. alternative: our portfolio service allows investors to commit capital to an ISA and the loans are then selected by Bramdean. Income is received tax-free. The targeted return is 8 per cent per annum gross. Our fee is 1 per cent per annum and so the net target return is 7 per cent per annum. We are seeing a strong and rapidly increasing flow of transfers from Cash ISA providers as investors seek higher levels of income.Here's to a prosperous 2019.

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Disclaimer: Money&Co.™ is the trading name of Denmark Square Limited, Company Number 08561817, registered in England & Wales, authorised and regulated by the Financial Conduct Authority (FCA). The company is identified on the Financial Services Register under Reference Number 727325. The registered office is 58 Glentham Road, Barnes, London, SW13 9JJ where the register of Directors may be inspected. Denmark Square Limited (ISA manager reference number Z1932) manages the Money&Co. Innovative Finance ISA.